Getto know us
We were frustrated by the lack of integration between ecommerce and logistics.
The OrderMine Story
Chapter 1: The Logistics IT expert with his own online stores
Richard Davie’s story starts in three places:
- As a kid with a dream to “get into computers”, pursuing an IT career and completing a formal education in IT systems and Engineering.
- In a large 3PL warehouse, with a career in various Warehouse Systems Manager roles, wrestling clunky software from before SaaS solutions and “the cloud” were born.
- As an entrepreneur running some side hustles… that grew into some decent ecommerce businesses… and lots of pain… because of the ever increasing number of market places and systems he had to manually jockey between.
So, Richard set out to solve the headaches from oversells and crappy Monday morning apology emails.
He leveraged all three start points – and OrderMine was born with its first product Utordo, (now called SkuMine) a cutting edge Order Management System that did many to one integrations and back again.
This put an end to oversells, constantly apologising to angry customers and endless hours wasted logging onto different platforms.
Chapter 2: The partner who wrestled with multiple carriers
With OrderMine becoming the UK’s fastest growing OMS, Richard partnered with Ken Aitken, a veteran of similar origins.
- Ken started out in the logistics and 3PL industry, before 3PL was a thing.
- He disliked the pain of wrestling with multiple carriers to do last mile deliveries.
So Ken created an award winning Australian-gone-global software solution which aggregates carrier shipping rates and simplifies it, all into one platform.
After selling the company to one of the biggest WMS players in the world, Ken found himself bored and needing to find some mischief.
Somehow Ken found Richard and they now form the perfect team as OrderMine continues to expand across the globe.
Chapter 3: Turning stock ordering to competitive advantage
In the calm that follows the birth of "a thing designed to solve the problems of complexity", it dawned on the team that people needed a better way to forecast demand:
- How does one take the guess work out of stock ordering?
- How can one build a system that does all the math for you, so that you don’t need to do it.
- Can AI be added to the mix as well?
- What would the ultimate Demand Forecasting tool look like?
It wasn’t long before we hatched ForecastMine.
It leverages the integrated sales data from multiple channels to forecast demand and automate purchasing.
“It is built for ecomm brands like us vs something vanilla out of the box.”
“As an ecomm brand we face new challenges daily, Richard and the team have been huge in solving operational issues to support our growth … It is built for ecomm brands like us vs something vanilla out of the box.”
Anthony Tartaro, Director of Operations at ASRV
Press Release:
How Utordo got its name, and then became OrderMine
The software was known as Utordo - two Latin words “Ut” and “Ordo” which means To Order. However, as we have discovered, no-one speaks Latin. So our name kept getting butchered... Oootordough, Uturd-o, ooTordOWE... I'm sure you will agree, OrderMine is easy to say.
In 2025, Utordo becomes OrderMine
Utordo, which can be described as an Order Management Software (OMS), or Integration Platform as a Service (iPaaS), is designed for businesses that have multiple channels, including eCommerce businesses, WMS’s and 3PL’s.
In 2025, the company partnered with Ken Aitken, a pioneer in the logistics, 3PL and IT industries.
The Utordo company and is now called OrderMine. The original Utordo software is now known as SkuMine. ForecastMine is still called ForecastMine.
Speak to Our Team
We built SkuMine and ForecastMine to fix the shortfalls and problems people with multiple channels experience every day.
Having run multi-channel e-commerce businesses, we’ve lived through the pain.
Our customers are loving the combination of SkuMine and ForecastMine
Because their WMS finally works together with all the applications and marketplaces, like it should.
ASRV faced overselling and inventory inaccuracies
The Problem
ASRV, an activewear company in California with multiple stores, faced issues with overselling and inventory accuracy from their WMS into Shopify. They also sell products from multiple countries (same Sku), which makes accounting tricky.
The Solution
Although hesitant, ASRV switched after Richard proposed a fix for their overselling issue. The solution included a hierarchy system for accurate shipping and cost tracking, automated multi-costing and a seamless inventory flow from their 2 Shopify sites into the WMS.
The Result
Peace of mind, with no overselling or oversales on limited edition items. Saved time for finance by automating multi-costing, which was more accurate. No longer a need to monitor inventory over two Shopify sites. They say: “Our business growth directly correlates with Richard and the team.”